THE HISTORY OF FONTE MARGHERITA
Fonte Margherita was discovered in 1845 by a group of pharmacists who recognised the water’s therapeutic qualities.
Initially, the water was sold to the public exclusively at the spring, and then distributed to local pharmacies.
At the turn of the 20th century, the valley was one of the favourite places of royalty for summer holidays thanks to the uncontaminated landscapes and the unique waters that these mountains offered. Queen Margherita of Savoy, to whom the valley’s two springs – Fonte Margherita and Fonte Regina-Staro discovered in 1902 – were dedicated, was a frequent visitor.
In the present day, the springs are undergoing a rebirth process with a project started in 2017 aimed at restoring them to their former glory that only more than a century of history can guarantee.
Fonte Margherita is a historical company (dating back to 1845) based in Veneto which boasts three plants, five historical Piccole Dolomiti mineral water brands (Fonte Margherita, Acqua Azzurra, Fonte Regina Staro, Fonte Lonera Staro and Sorgente Alba) and two lines of soft drinks. It operates both in Italy and abroad, in the hospitality industry, but its beverages are also available at some modern retail chains, in vending machines and for home delivery.
The company is attentive to health, the environment and the design of its glass-only bottles, most of which are returnable, but also in cartons made from fully recyclable cardboard. The brand’s distinguishing features include the promotion of a healthy lifestyle, environmental and social sustainability, its non-alcoholic mission and solidarity through its support of a non-profit Foundation for paediatric scientific research.
1845
Discovery of Fonte Margherita
1971
Discovery of Sorgente Alba
1973
Discovery of Acqua Azzurra
The waters of Fonte Margherita have different characteristics but their stories have intertwined over the years, sharing their identity.
After about 20 years of opacity due to the arrival of plastics on the Italian market, a relaunch was initiated in 2017 by a new business team that established the project on the preservation of tradition and specific skills developed in the valley.